Santa Fe and Nothern New Mexico have long been known for unique cultural celebrations, including: Fiestas, Christmas on Canyon Road, Pet Parade, Santa Fe Rodeo, Santa Fe Opera, Will Shuster's Zozobra. Santa Fe natives, locals and tourists thrive in the natural environment of Santa Fe. National Forests, BLM land, and Indian Puebles surround Santa Fe. Outdoor activities include: golf, horses, skiing, hiking, camping, hunting, fishing, historical monuments.

The City of Santa Fe, the county of Santa Fe and many non-profit groups appear to be addressing the long term welfare of the area. Issues being addressed include: water management, controlled growth, public transportation, affordable housing, and improved public education. Citizens in Santa Fe care about their community.

Federal and state governments account for over 66% of Santa Fe and Los Alamos county employment. Retail trade is the third largest employer, including tourism and the fine arts. Santa Fe has long been an International destination.